Using Twitter For Article Promotion
August 23, 2010 by Retweetie
Filed under tweetwell twitter tips
One way you can use the social marketing tool Twitter is to do so as a social media marketing tool. Social media has grown by leaps and bonds in the last few years. It is a way of bringing people to your product or service because they are already interested in it, rather than having to convince them that they need what you have to offer. It is the way many businesses are marketing, from top of the line companies to even presidential campaigns. What about your articles, Twitter can help there, too.
Set Up To Market
One of the first things you should do as a Twitter user is to build your Twitter following around people who are most likely to benefit from what you have to offer. For example, you are a mother of toddlers and you have your own toddler blog. You want to get more traffic to the blog.
Set up a Twitter account that is associated with your blog. Be sure to including your blog’s website address in the profile.
Grow your following and follow others who are also mothers, or involved in your industry. Interact with them by talking about toddlers and other topics that are fitting.
Develop a relationship with them. They know you as a friend, not a salesperson.
You decide to write an article or two for an article directory. You want people to learn about a promotion you are running or a product you are selling at your website.
You publish a link in your Twitter account to those who are following you to encourage them to visit your website to learn more.
You can also send a link to the article no matter where it is located. Your followers can easily click on the link and end up reading your article.
No matter what type of topic you are promoting, the key here is to develop a following that is going to be interested and then to engage them. Talk with them and get to know them. Follow their information by reading the links they send and commenting back to them about them.. The good news is that over time, you can develop a very easy system of writing an article, publishing it and then letting your Twitter followers, or Tweeples, learn about it. You could develop a strong traffic model by doing this over and over again.
